And, lo, yet another house ad trumpeting the imminent arrival of Jack ‘King’ Kirby at DC Comics in 1970. Offered the chance to take on Superman, Kirby initially refused, preferring instead to work on his own concepts. However, under some pressure, he eventually reluctantly agreed to take on the lowest-selling title in the Superman line. Thus, Jimmy Olsen was given the Kirby makeover in one of the most stunning changes of style in comics history.

There is a huge gulf between JO #132 (by the likes of Bob Haney and Pete Costanza), and Kirby’s bombastic #133. Finally set free from the presence of a separate scripter, and drawing at the height of his powers, the King ignited an atomic bomb under the staid and tired title. No consideration was given to any regular readers — from the arrival of the Newsboy Legion and the Whiz Wagon on page one, it was full speed ahead as page after page, and issue after issue, brought forth bold and fresh ideas: Morgan Edge, the Hairies, Project Cadmus, Darkseid, and on and on…

Truly were comics never the same again.

©2009 DC Comics